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How do you win the battle for attention with Gen Z?

Name: How do you win the battle for attention with Gen Z?
Start: 2022-11-24T16:40:00+01:00
End: 2022-11-24T16:50:00+01:00
Location: HUBLOFT

Nov 24, 2022 | 4:40 PM CET - 4:50 PM CET

Description

While traditional media consumption is in free fall among Gen Z, but social networks pose new creative challenges, what are the solutions available to continue building brand equity? PepsiCo shares 2 best cases from this summer!

How do you win the battle for attention with Gen Z?

Nov 24, 2022 | 4:40 PM CET - 4:50 PM CET

Description

Presented by

Jean-Guilhem Calvet

Senior Communication and Media Manager